SubscribeThis question was posed and talked about over at SeekingAlpha.com. They discuss about why the gaming on the iPhone and iPod Touch is a big deal, how the App Store allows developers to not need a publisher, and the piracy of these games and apps going on on torrent sites.
One huge note of warning here. The Apple iPhone business model cuts out many of the functions of the publisher. The developer can easily deal directly with Apple. However it doesn’t cut out two of the most important publisher functions, finance and marketing. Finance will become more important as iPhone games get more complex and so cost more to make. Marketing is always essential and with thousands of applications competing to be downloaded from App Store it will be more critical than ever for anyone developing for this platform so as to get their work noticed.
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